My Apple iPod

My product is the Apple iPod. I have the iPod Nano 16 GB. Five things I think of instantly: Handy, Popular, Practical, Expensive, & Smart. My boyfriend had an iPod long before I did. I never really had any desire to buy one, until I saw how often he used his. Also, it prevents me from having to bring all my cd's with me. The top ten things listed on brandtags.net: Apple computers, innovative, high quality, music, appropriate, awesome, classic, clever, creative, & customer driven. I would say my perception is about the same as others. I agree that the iPod is a clever, creative and innovative product. I think most people generally have the same ideas on products such as the iPod. That's probably why they are so popular.